XPRIZE Race for Space

The X PRIZE Foundation captured the world’s attention when they awarded the largest prize in history, the $10 million Ansari X PRIZE, to Scaled Composites for their craft SpaceShipOne. To win the X Prize, famed aerospace designer Burt Rutan and financier Paul Allen led the first private team (competing against 27 additional teams) to build and launch a spacecraft capable of carrying three people to 100 kilometers above the earth’s surface, twice within two weeks. 34 North was privileged to produce the full website, interactive team pages, photo albums, science center, flash animations and LIVE WEBCAST of the event. The web event was watched worldwide by more than 1,000,000 viewers, one of the most visited web cast events recorded by Google at the time.